CALL: 7893000388
Home > Digital Marketing Blog > What is Ahrefs and How it is Used for SEO Management

What is Ahrefs and How it is Used for SEO Management

What is Ahrefs and How it is Used for SEO Management
September 4, 2020

What is Ahrefs and How it is Used for SEO Management

Sep 04, 2020
Chiranjeevi Maddala

Chiranjeevi Maddala is an award winning digital marketing strategist with over 18 Years of experience in Digital Media and Marketing. He is the Founder and Chief Mentor at Digital Ready.

Many digital media marketing analysts currently use digital marketing analytics tools to produce a quicker and more accurate website analysis report. These tools are intended as a reference guide for tracking the website's current status and performing a comparative analysis report. A comprehensive analysis of your website can be carried out using a digital marketing tool, beginning with keyword research, backlink analysis, content analytics, and SEO on-page analysis. This definitive guide to Ahrefs SEO tool lets you know about how to stay competitive in this digital world. 

What is SEO?

In simple terms, Search Engine Optimization or in short SEO is the technique of optimizing web content and the website to have better visibility in the search engine's organic search results. SEO proves to search engines that your content is the best outcome for a particular topic. All search engines aim to show their users the best and most relevant results.

What is Ahrefs SEO Tool?

Ahrefs SEO tool is one of the market's best tools, and one of the most common methods for preparing an audit report, analyzing backlinks, URL rankings, comparative analysis, and much more. It is widely used in the study of SEO. In addition to the SEO backlink analysis, it is well known in the digital marketing field, and it is also useful for the keyword analysis and website rankings. 

To evaluate and generate quantitative results for any website research, Ahrefs SEO tool employs numerous SEO approaches. Ahrefs provided the free edition about one year ago. Today, it no longer exists.

As a digital marketing tool, Ahrefs only began for backlink analysis in 2011. Yet things have improved over the years. Professional Ahrefs developers have discovered ways to utilize extensive data and optimize web sites, including evaluating keyword ranking, keyword research, content analysis and ahrefs seo audit

Top Features of Ahrefs Tool

Let us look at how an Ahref will allow you to analyze a website accurately.

Website Traffic Analysis: Ahrefs Traffic checker analyzes your website holistically using a site explorer tool and provides you with information and provides an overview of what task to be accomplished to improve your website's visibility and rank in various search results. Ahrefs strategy is valuable for providing you with a detailed traffic report, including the number of backlinks, organic keywords, organic traffic, and the website's traffic importance.

Backlink Analysis: Ahrefs backlink checker tool  is the bread and butter characteristic of Ahrefs. This provides a complete stack of all links available from various third-party websites. You may also access the competitor's website backlink analysis report. Ahrefs SEO tool offers you an indication of how many backlinks you have currently and will compare your significant competitors throughout previous months.

Keyword Analysis: In the ahrefs keyword analysis tool, you get the best idea of which keywords you need to optimize to improve your website's ranking. This tool uses a crawler to collect search volume data from the keyword planner. Keyword optimization helps your website use similar keywords or variations to improve your site rankings. They also provide analysis reports or paid keywords.

Content Explorer: For every website, content marketing is the cornerstone of SEO. Advanced search operators are available for ahrefs content explorer. With the correct combinations, you can quickly identify link building possibilities, low productivity problems, and partnership potential.

Rank Tracker: ahrefs rank checker is accessible from the dashboard and lets you explore the tracked keywords more closely, allowing you to filter them differently. ahrefs rank checker is a unique tracker that you first need to add the keywords that you need to track manually.

Domain Rating: Ahrefs domain rating that guides a webmaster that works well with the URL. In other words, it indicates to you which URL receives more links both in terms of quantity and quality. It aims to boost URL performance by incorporating the keyword-rich title tag, meta description, and the content.

Site Explorer: Ahrefs Site Explorer tool that can be used to rank your pages to optimize. The Site Explorer also has several other functions that can increase your website's ranking across all pages. It is essential to provide a few entry points to the website of your organization. It allows Google to guide further traffic to the website of your business.

Advantages of Using Ahrefs for SEO

  • Ahrefs' main advantages are its comprehensive backlink checking solution and it helps to dig into your competitors' search traffic and identify which contents generate better earnings
  • The Ahrefs SEO tool offers the best and large backlink evaluation platform in the company. With a simple click, you can get a detailed website profile or a URL
  • Ahrefs SEO checker explores all you need, from anchors and links to backlinks' strength. You can also track and monitor backlinks over time, submit advanced reporting, and efficient search filter features to quickly locate relevant details
  • With Ahrefs SEO tool , you can even view the search traffic of your competitor through the Positions Explorer tool
  • You can know what search engine keywords they use and determine, and which keywords they use for their advertising and marketing campaigns. You can also see the data of organic and paid traffic that they get
  • It is known for all that content is the king that rules the digital marketing world. So, Ahrefs makes sure you recognize what content type generates income. You can see which content is often exchanged and which sites connect to popular content trends
  • It is critical for the Search Engine Results Pages (SERPs) to realize what keywords are positioned and failed. Ahrefs lists your keyword rankings and lets you track how they work for mobile devices in each location and language


One aspect is understanding search engine optimization, but it is another aspect to learn how to boost the SEO with the highest performance. Fortunately, a range of guides and tools are available that can help you optimize your SEO. Ahrefs SEO tool  is one of them. While it can first sound overwhelming, you can start to generate traffic quickly and effectively until you know how to use Ahrefs tools.

Registration Form - Horizontal

Join our Full Time Digital Marketing Course with Placement Assurance.